NEWSLETTER OFICIAL | OFFICIAL NEWSLETTER

đź’¬ LETTER FROM THE TEAM

There are those who say there’s no such thing as starting from scratch. We all carry a record, a memory, a collection of experiences that come to life when the landscape shifts.

That’s why when we talk about identity, ours is clear: we are WK Records, and we proudly carry in our name a commitment to music.

2025 began with a transformation led by Azu Olvera at the helm of the record company, alongside new faces who’ve brought fresh energy and new vision to the label—balanced by the legacy of those – like Walter Kolm – who’ve sustained this project since 2020.

We are in motion. And that movement now has a renewed purpose: reinvention and an unwavering dedication to music as we continue to push boundaries and champion artistry.

— WK RECORDS

🎤 ARTIST SPOTLIGHT: RYAN CASTRO

Colombia’s own El Cantante del Ghetto is kicking off a bold new chapter with the release of his sophomore album SENDÉ.

With SENDÉ, a musical exploration of Reggaeton, Dancehall, Reggae, Afrobeat, and Latin rhythms, Ryan Castro reconnects with his Caribbean influences and revisits his first heartbreak, set against the vibrant backdrop of Curaçao, a place he once called home.

Focus track: “Menos El Cora” , alongside Manuel Turizo.

Click here to stream “SENDÉ”

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🗞️ WK NEWS

WK Records Rebrands for 2025

New identity. Same mission. WK RECORDS is rolling out a refreshed look, strategy, and direction to match the energy of the next generation of global Latin music.

Click here for trailer

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WK Records Announces The Signing of El Primo

We’re proud to announce the signing of Jesús Eliud Félix López, known as El Primo, to WK Records. Hailing from Culiacán, Sinaloa, El Primo is one of regional mexicano’s most exciting new voices. With over 784K monthly listeners on Spotify and viral hits like “El Plumas” and “888” surpassing 6 million streams, he’s quickly making a name for himself through authentic storytelling and standout collaborations with Máximo Grado, Kevin AMF, and Beto Sierra. Stay tuned for more info!

Click here to Follow El Primo

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Azu Olvera at LAMC 2025

Azu Olvera, Our GM at WK Records, will be a panelist at the next edition of LAMC 2025! 🔥

She will participate in the panel: “Who is your audience – engaging, connecting and keeping new fans”: a key conversation about the present, the future and how to connect with new audiences in the music industry. Don’t miss it!

Click here for Tickets

MEDIA CONTACT
Daniella Daneilas
786.942.6225
Daniella@wkrecords.com

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